When promoting an online store on social media, shop owners benefit from driving traffic to multiple storefronts. After all, providing buyers with as many options as possible can increase sales. However, Instagram and TikTok have limits on how links are placed in posts and profile pages. This is the reason for the ubiquitous #linkinbio hashtag you see at the end of many Instagram posts. As an online shop owner, when you only have one link, you have to make the most of it. The best approach is to make a links page for an online shop. If viewers like what they see in a post, hitting the link-in-bio opens up all the ways to buy the product.
Through a bio landing page, your customers can access all of your online storefronts easily. You’ll have plenty of enough space to link your stores on Etsy, Amazon, Bigcartel, Redbubble, or any other similar sites. But that’s not the end of it. When done right, a bio landing page can be an engaging interactive experience for your clients and customers.
For instance, you can feature your best-selling products directly on the page. Customers will also appreciate learning about your ongoing sales and special offers. How about a sneak peek of a new product, yet to be released?
This can be hard to make engaging with just a basic list of links. Most link builders have lots of layout restrictions for the elements within the page. Instead of smashing your head against a rigid template, Hatch gives you the opportunity to build your links page from the ground up. You get to pick what goes where and the entire page is yours to play with. We also offer templates which are completely customizable, and you can add or delete elements as you like.
Hatch’s level of customization helps online sellers reinforce strong branding that attracts and retains customers. You can make your products really stand out by adding some of the interactive features Hatch has to offer.
Creating a Hatch account and generating your page link is very simple. Here’s a great place to start. From that link you can pick a template to start and then explore the capabilities of the Hatch Editor. Here’s a quick guide on how to make a links page for an online shop.
How do I feature a product on my links page?
There are several ways to feature a product. If your online store lets you get an embed link for a product, you can add it to your page by following these steps:
- Click “elements” on the left-hand sidebar
- Pick “easy embed”
- Paste the embed code into the field that comes up
Once you’re done, you’ll get a new object containing your product, with a link to your online store. You can also move it anywhere you’d like, or even rotate it! To ensure the embed works, click on the “preview” button at the top of the page. This lets you check how the page will look once you’re done editing.
If you don’t have an embed code, don’t worry! You can add an image of your product by dragging it into the Editor window. Right above the image you’ll find the option to add a link to it, making it clickable. Just add the URL of your product page and you’re good to go. You can also add links to nearly every other type of object by doing this.
Now let’s add a text description for your product.
- Click “text” on the left-hand sidebar
- Pick “heading” or “subheading”. You can also use “body text” for longer descriptions.
- A text object should show up in the middle of your page, ready for editing
Accordingly, you can move, resize and rotate the element however you like. To change the text color, background and font, head over to the right-hand bar after selecting the text. You’ll find the settings you need under the “Adjust” tab.
For those willing to experiment a bit more, you can check out the “Effects” tab. Click on “Add an effect” and you’ll get quite a few options. For example, I used the “glow” effect to give the text above a yellow shadow. Neat huh?
Noticed anything peculiar so far? That’s right, we used absolutely zero code. Hatch is a no-code web builder for non-technical or low-code folks to make anything they want. So if that’s you, we guarantee you’ll find Hatch an easy way to make a links page for an online shop.
What else can I do with a links page for my shop?
Check out what our other Hatch users have come up with in our community gallery. You’ll find some extremely creative link-in-bio pages all made entirely within Hatch.
If you like what you see, here’s a tip: some project pages have a “remix this” button at the top right of the screen. Click that remix button and Hatch will produce an exact copy of the project in the Editor, so you can find out how it works and modify it as you like. We can’t wait to see what you make!